The local business community is calling for fun-loving folks of all ages to descend upon Downtown Jan. 17 for a first-ever Snow Day — no matter the weather.
The first-ever Saratoga Snow Day — presented by the Saratoga County Chamber in partnership with Discover Saratoga and the Saratoga Springs Downtown Business Association — is forecasted to be a celebration of winter, inviting residents and visitors to bundle up and enjoy a full day of snowy adventures, cozy experiences, and vibrant downtown energy.
“We’re thrilled to light up the winter season with an event that brings our vibrant Saratoga community together,” says Todd Shimkus, president of the Saratoga County Chamber of Commerce. “Saratoga Snow Day highlights the warmth of local businesses and invites everyone to explore, shop, dine and make winter memories in our walkable city.”
The event will transform Downtown into a winter wonderland of fun activities including a Snowman Scavenger Hunt among the downtown shops and sites, a Fire & Ice Trail with specialty creative winter-themed bites and beverages, and a free family movie screening starting at 11 a.m. at the Saratoga Springs City Center. The movie will be announced soon, but attendees are encouraged to wear cozy attire for a flannel photo contest.
Deann Devitt, president of the Saratoga Springs Downtown Business Association, welcomes one and all to explore what the district has to offer during Saratoga Snow Day. “We’re excited to celebrate winter with an event that connects our Saratoga community,” she says. “From shopping and dining to strolling our charming streets, this new event encourages everyone to get out of winter hibernation and embrace the season by supporting our local businesses.”
For young eventgoers, The Children’s Museum at Saratoga will offer winter educational programs for visitors to learn about the snowy season.
Additional downtown restaurant participants include Cantina, Druthers Brewing Company, Hattie’s Restaurant, Henry Street Taproom, Kindred, Lucy’s Bar, Rhea, Scallions, The Bourbon Room, The Mercantile and The Thirsty Owl; all venues will take part in the Fire & Ice Trail experience with treats such as seasonal cocktails and warm, hearty fare.
For more details about Saratoga Snow Day visit saratoga.org.
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